Full Job Description
Job Title: Digital Content Strategist
Location: Prince Frederick, Maryland
Company Overview
Amazon, a global leader in e-commerce and technology, is seeking a dedicated and innovative Digital Content Strategist to join our dynamic marketing team in Prince Frederick, Maryland. Our mission is to be Earth's most customer-centric company where customers can find and discover anything they might want to buy online, and we need a talented individual to help us tell that story through engaging digital content.
Position Overview
As a Digital Content Strategist at Amazon, your primary responsibility will be to develop, execute, and optimize our digital content strategies across multiple platforms. This role requires a deep understanding of content marketing, analytics, and user experience design. You will play a crucial role in shaping content strategies that align with our brand goals and enhance our customers' journey.
Key Responsibilities
- Develop and implement comprehensive digital content strategies that enhance brand visibility and customer engagement.
- Conduct in-depth market research to identify customer needs, preferences, and trends to inform content development.
- Collaborate with various teams including marketing, design, and product management to create and curate engaging digital content.
- Analyze performance metrics to evaluate the effectiveness of content strategies and make data-driven recommendations for improvement.
- Maintain brand voice and style across all digital platforms, ensuring consistency and alignment with our company values.
- Oversee content production schedules, ensuring timely publication of high-quality content.
- Utilize SEO best practices to enhance content visibility and drive organic traffic to our digital platforms.
- Stay updated on industry trends, technology, and best practices to keep our content strategies innovative and competitive.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or equivalent experience.
- 3+ years of experience in digital content strategy, content marketing, or a related field.
- Strong understanding of SEO, SEM, and social media marketing.
- Proficient in analytics tools (e.g., Google Analytics, SEMrush) to track and analyze performance.
- Excellent copywriting, editing, and storytelling skills.
- Experience with content management systems (CMS) and digital marketing platforms.
- Strong project management skills with the ability to handle multiple projects simultaneously while meeting deadlines.
- Exceptional communication and interpersonal skills to collaborate effectively with cross-functional teams.
Benefits
Amazon is committed to creating a diverse and inclusive work environment. As a Digital Content Strategist, you will enjoy a comprehensive benefits package that includes:
- Competitive salary with performance-based bonuses.
- Health, dental, and vision insurance plans.
- Retirement savings plan with company match.
- Generous paid time off and flexible work arrangements.
- Continuous learning and professional development opportunities.
- Employee discounts on Amazon products and services.
Why Prince Frederick, Maryland?
Prince Frederick is a vibrant town located in Calvert County, known for its scenic beauty and small-town charm. With easy access to the Chesapeake Bay, numerous parks, and community events, it offers a perfect blend of quality living and professional growth. Whether you enjoy outdoor activities, local festivals, or just a quiet evening by the water, Prince Frederick has something for everyone.
Join Our Team!
If you are passionate about digital content and looking to make a significant impact at a leading global company, we want to hear from you! Apply today to become part of the Amazon family in Prince Frederick, Maryland, and help us engage and empower our customers through innovative digital storytelling.
We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Take the Next Step in Your Career as a Digital Content Strategist!
Apply now and embark on a fulfilling career journey with Amazon!